CARS & CONNECTIVITY IN LOUISVILLE AND BEYOND

When you were a kid, did you assume your kids would be driving flying cars by now? While a Jetsons lifestyle might seem like fiction, vehicles are increasingly autonomous, and more connected than ever before.

Perhaps in the future, they will be connected to traffic management infrastructures and with other cars, or even to passengers and pedestrians. It doesn’t seem entirely far-fetched that a vehicle could send warnings to pedestrians’ phones when they are too close to traffic.

Especially given that apps these days can track your rideshare driver as they approach your pickup location, right down to the next driveway.

Vehicles, and especially the commutes while in them, used to be an escape from our demanding lives, but those tides have turned, and consumers want to be just as connected inside the vehicle as when not driving it. Demand for vehicles that include new experiences and connectivity features is on the rise, so much so that innovators can barely make one dream a reality before the next one takes shape.

Automobile manufacturers who only focus on the vehicle are missing the point with consumers: they need to provide hardware, software, and experiences. For example, Ford Motor Company acquired Autonomic and TransLoc, companies involved in transportation technologies to expedite the growth of its mobility services. Ford’s bold goal is to attain 100% connectivity in all new vehicles in the U.S. by the end of the year.

Ford SYNC technology enables hands-free, voice-activated phone calls, as well as control of the entertainment, climate, and navigation systems in their vehicles. New SYNC technology will give drivers the ability to remotely start their vehicles, unlock doors, check fuel, and much more from a smartphone. The new FordPass app should be available soon.

Dreaming up your future vehicle? Take a look at Sternberg Automotive Group’s inventory by clicking here.